Firm Pillow Top Mattress

I want a firm pillow top mattress!

Unfortunately, the combination of those four words cause way too much confusion in mattress stores. The reason for this is that the mattress customer and salesperson are not talking the same language. Most likely when a customer comes in asking for a “firm pillow top mattress,” they are reacting to a bad experience, either poor alignment or excessive body impressions in their current mattress.

When the average salesperson hears “firm pillow top mattress,” they probably don’t even hear the word “firm.” Instead, they immediately begin showing the customer pillow top mattresses that they claim are firm, but will cause the very same issues that brought the customer in there in the first place.

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Should You Replace A Mattress After 8 Years?

If my mattress has a 10 year warranty, why should I replace it after 8 years?

I know there is at least one mattress chain that is pushing the change every 8 year meme with their customers. The concept has been used successfully before, most notably by the oil change industry,where they have greatly reduced the times between oil changes. The 8 year campaign is designed to reduce the time between mattress purchases.

They use scare tactics including the threat of dust mites and bacteria to make you run out and replace your “old” and “dirty” and “bug-infested” mattress. The reality is that dust mites are everywhere in your home. If you are using a water proof protector to keep your mattress clean. And washing your linens as needed, you could sleep on the mattress 20 years without incident.

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Salesperson Pressure Tactics

My Five Favorite Sleazy Salesperson Pressure Tactics

“I got this coupon in my desk…” – This tactic gives them a reason to discount. If they can reduce the price, ask yourself why haven’t they already reduced it and get the heck out of there. You will never get “the best deal” at a place like that.

“Let me call my district manager to see if I can go that low…” – Same Barbra Streisand (BS) as above. Don’t walk, but run out of this store.

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