January 1, 2012 | Posted by
You go to a small chain of mattress stores and the salesperson gives you the hard sell on the brand new Purple Hippo 9000. This mattress boasts Platinum, 5 in 1 coils wrapped in 100% silk. It has both memory and amnesia foam, latex and a hundred other foam layers that have really sexy names. [...]
Categories: Mattress Industry, Mattress shopping, Salesperson Tricks | 
Tags: exclusive mattress scam, mattress, mattress industry, mattress retailers, salesman tricks | 
No Comments »
November 8, 2011 | Posted by
To all my readers who have served in the Armed Forces I say thank you for your service to our country. And a special thank you to the families of wounded veterans and those that paid the ultimate sacrifice. America is eternally grateful for your sacrifice. Friday is of course Veteran’s Day and probably the [...]
Categories: Mattress Industry, Mattress shopping | Tags: 50% off, mattress, sales, sleep, Veteran's Day Mattress Sale | No Comments »
September 16, 2011 | Posted by
I was always amused by the folks that visited the large membership clubs and then would come to my store. Do you really think a full service mattress retailer is going to compete with a membership warehouse that operates, in some cases, on single digit margins? Look, if all you care about is price, buy from [...]
Categories: Mattress shopping | Tags: lowest price, mattress, membership club, trying mattresses | No Comments »
September 2, 2011 | Posted by
Let’s assume that you are constantly hot, or even constantly cold in bed. Are there any solutions for you? Actually, there is. Sleep Inc.™ and Amerigon® have teamed up to produce the YuMe™ Bed – A Climate Controlled Bed. Currently available exclusively through Mattress Firm®, this bed allows you to control the temperature of each [...]
Categories: Mattress Industry | Tags: Amerigon, climate controlled bed, mattress, Sleep Inc., YuMe | 1 Comment »
September 2, 2011 | Posted by
No topic gets me more fired up than the rumor that Tempur-Pedic® mattresses make you sleep hot. There are seemingly hundreds of sites dedicated to this topic and when it gets time to offer a solution, you guessed it, its a visco elastic knock off. First off, I sleep on a Tempur-Pedic and have for [...]
Categories: Mattress Industry, Mattress shopping | Tags: heat, hot, mattress, memory foam, Tempurpedic Cloud Supreme mattress, Tempurpedic mattress, Tempurpedic sleeps hot | No Comments »
August 30, 2011 | Posted by
Its that time again, the mother of all mattress sales – Labor Day. There are some stores that will do as much business the week of Labor Day as they do in a single month. Why? Its a combination of things. End of Summer, back to school, 3-day weekend and everybody and their dog will [...]
Categories: Mattress Industry, Mattress shopping | Tags: Labor Day, mattress, mattress sales, Sealy, simmons, Tempur-Pedic | No Comments »
August 19, 2011 | Posted by
A few folks have written wondering how to know when its time to change your mattress. So here are a few things to consider. 1. Crater Lake – If there is a giant hole in your mattress or two valleys on either side of a ridge in the middle, it may be time to change. [...]
Categories: Alignment and comfort, Mattress Industry, Mattress shopping | Tags: alignment, bed, mattress, sleep, support, when to change mattresses | No Comments »
July 16, 2011 | Posted by
Let’s Make A Deal I have heard many versions of the following story. A customer heads out to the nearest furniture discounter or liquidator. They see a $4,000 handmade mattress on sale for $800. It is a massively thick super pillowtop that feels great. “What a deal!” – they think to themselves and pull out [...]
Categories: Mattress Industry, Mattress shopping | Tags: deals, mattress, pillowtop, Sealy, simmons, sleep, support | No Comments »
June 3, 2011 | Posted by
What I love the most about the big Summer holiday sales season is the people that swear that the grass is greaner at the last mattress shop. I was at a store during Memorial Day weekend and heard variations of this theme numerous times. Sometimes it was simply confusion. There are thousands of mattresses on the [...]
Categories: Mattress shopping | Tags: alignment, comfort, haggle, mattress, mattress shopping | No Comments »
May 14, 2011 | Posted by
Yep, its that time again. The start of the summer buying season. From Memorial Day through Labor Day is when the majority of income is made in the mattress industry. There are many reasons for this including graduations, weddings, divorces, new home purchases and the start of the school year. All of these seem to trigger mattress [...]
Categories: Mattress shopping | Tags: mattress, mattress sales, Memorial Day | No Comments »
May 12, 2011 | Posted by
Mattress shoppers tend to spend far too much time on issues that really don’t matter. They shop with their eyes (appearance or price). Or they focus on their hands (touch or the feel of the surface material). Or sometimes they focus on emotion (deal, sale or hype). And sadly, they will often rely on history (personal experience) [...]
Categories: Mattress shopping | Tags: body alignment, mattress, mattress shopping, pressure, Sealy | No Comments »
April 30, 2011 | Posted by
If you have an antique bed, and I’m not talking about something grandma bought at Sears, but an old bed that was built back when hand craftsmanship reigned supreme, there is a chance that it may need a customized mattress size. Long ago there was a size called Three Quarter Bed (3/4 mattress). It was wider than [...]
Categories: Mattress Industry, Mattress shopping | Tags: 3/4 mattress, antique bed mattress, custom mattress, full size, mattress, three quarter bed | No Comments »
March 18, 2011 | Posted by
Its that time again – Here come the mattress freebies! Free Gift Card! Free Stuffed Animal! Free Sheets! Free Memory Foam Pillow! Free Box Springs! For regular readers of this blog, you know my position – Don’t fall for the hype. There is nothing free in this world. If you are getting something for nothing, you [...]
Categories: Mattress Industry, Mattress shopping, Salesperson Tricks | Tags: free box springs, free memory foam pillow, free sheets, freebies, gift with purchase, mattress, stuffed animals, trash, trinkets | 1 Comment »
March 17, 2011 | Posted by
If you have visited this blog much, you know I don’t give out praise unless it is truly warranted. I must say the 2011 Sealy Posturepedic line of innerspring mattresses is one of the best lines I have seen in over a decade. Sealy has long been the leader in mattress sales, but I, like [...]
Categories: Mattress Industry | Tags: mattress, Posturepedic, Sealy, Stearns & Foster | No Comments »
February 12, 2011 | Posted by
You visit your local mattress store and start trying mattresses. You find one you like and start asking a few questions so you can compare it to other similar models. Hank, your friendly mattress salesperson, proudly tells you it has 1,000 coils! Of course being the bright person you are, you realize something doesn’t sound right [...]
Categories: Mattress Industry, Mattress shopping, Salesperson Tricks | Tags: coil count, coil density, mattress, Sealy, simmons | 1 Comment »
February 12, 2011 | Posted by
I have noticed that many manufacturers are gravitating towards the Marshall coil system – or a variation of it. A Marshall coil is a unit with individual coils that operate independently. The benefit to you is that it is a much more conforming feel, and far less motion transfer – you will not feel your [...]
Categories: Mattress Industry, Mattress shopping | Tags: Marshall coils, mattress, offset coils, Sealy | No Comments »
November 14, 2010 | Posted by
I like to provide real life examples of both good and bad customers and sales people. Yesterday, I had the chance to visit a store and witness a doozy. A couple came in supposedly shopping for a mattress. This particular chain has a pretty good system for matching customers with the correct sleep solution. The [...]
Categories: Mattress shopping | Tags: buying a mattress, mattress, mattress shopping, sales, salesperson | No Comments »
October 22, 2010 | Posted by
I slept on a Tempur-Pedic® mattress once and I hated it! I sold Tempurpedic mattresses for many years and heard many objections. So, I would like to take this opportunity to tell you, from the salesperson’s perspective, why Tempurpedic mattresses are so good and answer some common misconceptions. Common Tempurpedic Misconceptions Tempurpedics Sleep Hot- [...]
Categories: Mattress shopping | Tags: buying a mattress, mattress, mattress shopping, memory foam, pressure points, spinal alignment, Tempur material, Tempurpedic mattress | 3 Comments »
September 3, 2010 | Posted by
I want a firm pillow top mattress! Unfortunately, the combination of those four words cause way too much confusion in mattress stores. The reason for this is that the mattress customer and salesperson are not talking the same language. Most likely when a customer comes in asking for a “firm pillow top mattress,” they are reacting to [...]
Categories: Alignment and comfort, Mattress shopping | Tags: beds, firm pillowtops, mattress, mattress sales gimmicks, pillow tops, pressure points, sleep, support alignment, warranty | 3 Comments »
August 13, 2010 | Posted by
A gentleman walks into a mattress store and is immediately greeted by the salesperson. This particular retailer has a number of ways to make the buying process simple, but the man is not interested. He has no brand or comfort preference and is unwilling to share any information on his sleeping habits or any problems [...]
Categories: Mattress shopping | Tags: customer, mattress, mattress testing, salesperson, sleep | No Comments »
August 7, 2010 | Posted by
Does that mattress price include delivery? Free Delivery/Free Frame – There are exceptions, but most of the time if these services are being advertised as free, the cost of delivery or the frame is buried in the mattress price. You might be overpaying, especially if you are picking up the mattress set yourself or already own [...]
Categories: Mattress shopping | Tags: frames, free delivery, mattress | No Comments »
August 6, 2010 | Posted by
If my mattress has a 10 year warranty, why should I replace it after 8 years? I know there is at least one mattress chain that is pushing the change every 8 year meme with their customers. The concept has been used successfully before, most notably by the oil change industry,where they have greatly reduced [...]
Categories: Mattress Industry, Mattress shopping | Tags: 8 years, bacteria, dustmites, mattress, mattress sales gimmicks, mattress sales scams, replace, sleep, warranty | No Comments »
August 2, 2010 | Posted by
Mattress Toppers – Good or Bad? Can’t I Just Get A Mattress Topper? – Lots of people think that if they just put a topper on their bad mattress it will magically improve their sleep. The reality is that it all depends on what the problem is with your current mattress. For mattresses that are [...]
Categories: Alignment and comfort, Mattress shopping | Tags: dunlop, latex, mattress, mattress toppers, memory foam, memory foam toppers, pressure points, spinal alignment, support, talalay | No Comments »
July 25, 2010 | Posted by
Improving the Mattress Shopping Experience 1. Get rid of the Discounters – For some reason it seems that everyone who once sold used cars suddenly decided to enter the mattress industry years ago. Nothing is more frustrating to consumers than having to “haggle” over mattress prices. Thankfully the Internet, and more competition is slowly making this [...]
Categories: Mattress Industry, Mattress shopping | Tags: beds, discounters, mattress, pillowtop, sales, shady practices, trial periods | No Comments »
July 22, 2010 | Posted by
My Four Favorite Stupid Sales Promotions Mix & Match – This is the most bogus promotion ever. First off, unless you are a company made up of morons, you will never have a bunch of leftover boxes to sell. Second, Federal Law now prevents retailers from selling mixed sets because they are tested as matched [...]
Categories: Mattress shopping, Salesperson Tricks | Tags: beds, mattress, mattress promotions, sales gimmicks, sleep | 1 Comment »
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