Mattress Priorities – Children’s Mattresses

I like to share incidents immediately because they present a wonderful learning opportunity. I just observed a woman enter a mattress store. She was needing two twin mattresses for her sons (3 & 12). After some initial qualifying questions the salesperson determined that this was largely a price driven decision. He took the woman to [...]

Unrealistic Mattress Price Expectations

A gentleman walks into the mattress store and is promptly greeted by the salesperson. After exchanging names and pleasantries, they begin to discuss his mattress needs. It turns out he is looking for a California King set, good quality of course, for himself. His budget…. $500. Let me be really frank for a moment. NOTHING [...]

Black Friday Mattress Sales

If you find yourself needing a mattress, this may be a very good time to shop. The week leading up to and through Thanksgiving, retailers are spending gobs on advertising and promoting all sorts of mattress specials. Per earlier blogs, the savings may not change that much from the rest of the year, but there [...]

Attack of the Memory Foam Clones!

I have been waiting for the day that foam beds take up the majority of floor space for mattress retailers. That day is at hand. Visit any major mattress retailer and you will see a variety of non-innerspring options from latex to air to memory foam to hybrids. I would suspect in the coming decade, [...]

Spooky Mattress Tales

Dirty tricks used to be a staple of some of the sleazier folks in the mattress industry. Fortunately, most of the purveyors of this activity have either left the business or closed down. Caveat emptor – Let the buyer beware. New or Used Mattress – If you are buying “clearance, discontinued or floor models” there [...]

Columbus Day Mattress Sale

Columbus Day is the holiday we celebrate Europeans first landing in the Americas. What this has to do with mattresses and sleep is anyone’s guess. But it is for some a three day weekend, so why not have a mattress sale? A quick review of the sales events at various mattress retailers reveals a smorgasbord [...]

Simmons 2011 Mattresses

Well that didn’t take long. Sealy greatly improved their line and now Simmons is releasing their new mattresses for 2011. In a similar fashion, I thought Simmons got lazy with their mattresses. You had two supports – hard and soft. There were no handles and no edge support until you were at the World Class [...]

Mattress Upselling

Mattress Upselling – Is this mattress best for me, or the salesperson? “Let me show you some much better mattresses” – You have done your homework, maybe even slept on a similar mattress, and now are ready to go purchase the mattress of your dreams. You tell the salesperson that you want to try their [...]